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Jacob Morrow

2025-03-21 11:48:03

5422 Views, 6 min read

WhatsApp is now becoming a preferred option for businesses to target their customers. It has a massive customer base, high delivery rate, interactive message templates, and numerous benefits and advanced features.

But sending bulk messages to senders isn’t straightforward. You need a reliable WhatsApp bulk message sender that provides WhatsApp Business API. It makes bulk messaging campaigns possible and is the only official way.

We’re here with the top 8 bulk WhatsApp message senders. We’ve handpicked these service providers, and we’ll be discussing their features, pros & cons, and pricing to help you select the best one.

Part 1: What's WhatsApp Bulk Message Sender & Why It Matters?

A WhatsApp Bulk Message Sender is a platform that allows businesses to send bulk messages to their customers on WhatsApp. It is the official BSP(Business Solution Provider) of Meta and offers a WhatsApp Business API to send broadcast messages . The platform helps you manage contact lists, create templates, personalize messages, schedule broadcasts, analyze campaigns, etc.

WhatsApp Business API is the only way to send bulk messages on WhatsApp. That’s why a bulk message sender or service provider is important. It allows you to reach customer inboxes according to WhatsApp’s terms of service. It provides everything you need to create and manage bulk messaging campaigns.

Part 2: Top 8 WhatsApp Mass Message Senders

1 EngageLab

EngageLab is a complete customer engagement platform that builds lasting relationships with customers. It’s meant for better communication and to take customer engagement to the next level.


whatsapp bulk message sender

EngageLab, Meta's authorized BSP, offers the WhatsApp Business API for bulk messaging. It enables businesses to reach over 2 billion WhatsApp users through official channels.

With customizable message templates , businesses can add headers, footers, buttons, and variables to boost engagement. EngageLab supports multiple formats, including text, images, buttons, and attachments, making it ideal for promotions, updates, and notifications.

It ensures a 95% delivery rate at minimal cost and provides real-time analytics on message performance, helping businesses optimize campaigns and improve effectiveness.

Pros

  • imgExcellent WhatsApp message customization using templates with variables
  • imgCustomer data security and privacy is ensured; compliant with GDPR
  • imgCombines WhatsApp with other channels for better results
  • imgEasy to get started and send bulk messages with WhatsApp Business API
  • imgOffers high delivery rates to ensure marketing success
  • imgCallback option to monitor message status
  • imgOffers a platform to manage all customer conversations

Cons

  • imgNot suitable for small businesses

Pricing:

The pricing of EngageLab is very transparent and straightforward . You need to pay for the messages you send, and the price also depends on the location. For instance, it costs only $18.5 to send 1,000 WhatsApp messages in the US. You can know your monthly expenses in advance using EngageLab’s online estimator .

2 Wati

Wati is an incredible choice for businesses to reach customers via WhatsApp. It offers WhatsApp Business API to send messages for marketing, sales, support, etc.


whatsapp bulk message

It allows businesses to broadcast messages. They can send bulk messages to their customers. It is possible to create a bulk messaging campaign, schedule messages, and send them to a massive list of contacts.

To comply with the WhatsApp policies, businesses can write messages using templates. It allows personalization for each contact for better customer engagement. Its customizable options help you automate messages.

Pros

  • imgAllows users to easily manage campaigns and get better results
  • imgContacts can be categorized and targeted in groups
  • imgMultiple language options
  • imgFunnels your Facebook and Instagram leads through WhatsApp for better ROI
  • imgScaling for businesses becomes easier with message scheduling and automation

Cons

  • imgOnly email support is in the pro plan and the response is slow
  • imgComplex pricing with extra charges
  • imgIssues with message filtering and searching

Pricing:

It offers three plans. The Growth costs $39mo, Pro costs $79/mo, and Business costs $199/mo. Plus, you need to pay additional charges for each conversation. The users are also limited in each plan, and you need to pay extra for additional users.

3 AiSensy

AiSensy is specifically a WhatsApp Business API and engagement platform. It helps you send broadcast messages to your customers, automate conversations, and improve engagement and revenue.


whatsapp bulk message sender software

With this tool, businesses can send messages in bulk. They can send promotional messages, coupon codes, carousels, etc. They can also embed buttons.

It gives you real-time analytics of the broadcast campaigns. You can see the number of sent messages, delivered messages, read messages, replies, failed messages, etc.

Another key feature of the platform is payment collection via WhatsApp. It supports different payment modes other than WhatsApp Pay.

Users can also run AI-powered ads on Facebook and Instagram to get leads on WhatsApp. It has its own AI ad campaign manager to drive up to 3X conversions.

Pros

  • imgAllows scheduling of messages 2 months ahead
  • imgBuilds WhatsApp forms to gather data easily from customers through chat
  • imgEasy and quick import of all your contacts
  • imgDedicated live chat support to deal with issues
  • imgFree WhatsApp green tick for authenticity and better results
  • imgAlso offers chatbot building without coding

Cons

  • imgNo CRM support
  • imgFewer integration with business tools
  • imgStill requires improvements in terms of features

Pricing:

It offers a free plan to get started. Then, the Basic plan costs $20 per month and the Pro plan costs $45 per month. Custom plans for enterprises are also available.

4 Twilio

Twilio is an advanced and reliable message platform. With its Business API, businesses can reach customers and engage with them wherever they are.


bulk whatsapp message sender

It facilitates personalized communication with a massive audience on WhatsApp. It can be used to send bulk messages of any kind. It is suitable for sending one-way transactional messages, OTPs, customer support messages, etc.

It’s a bit of a complex solution for many businesses, but its performance is incredible. It makes communication easy with its API.

Pros

  • imgSupports automated messages for various tasks, such as alerts, promotions, marketing, etc.
  • imgSeamlessly integrates with the CRM
  • imgWork with a wide range of business tools
  • imgHelps in registering a phone number for WhatsApp messaging

Cons

  • imgRequires technical expertise for the integration
  • imgThroughput is slow, and messages in the queue fail after four hours
  • imgLimited customer support

Pricing

Its pricing is based on per message and per conversation. For Utility messages, it costs $0.004 per conversation and $0.005 per message. If the number of conversations is 1000 and the number of messages is 5000, it will cost you $29. The cost is different for utility, marketing, verification, and other types of messages as per Meta.

5 MessageBird (Bird)

MessageBird is another well-known communication platform for businesses. Be it WhatsApp, SMS, WeChat, Messenger, or voice, it’s an all-in-one tool. It’s also one of the oldest platforms on the market.


whatsapp mass message sender

The WhatsApp API offers you a wider reach to your audience. It makes messages more engaging and increases customer interaction through personalization and other features. It automates WhatsApp messaging campaigns to make it easier for businesses.

It’s an ideal option for marketing and sending bulk messages to customers. Along with that, it can also assist in sales, collect payments, and work as a chatbot. Thus, it is a versatile and complete tool to handle multiple functions.

Scaling with MessageBird WhatsApp Business API is no big deal. It is made for enterprises and is used by famous companies.

Pros

  • imgUse your existing WhatsApp number or create new channels with MessageBird's virtual numbers
  • imgSeamless integration with business applications and data sources, including Slack, Monday, Shopify, Hubspot, etc.
  • imgOffers local, mobile, and toll-free numbers
  • imgIntegrates with CRM
  • imgHigh request rate to send bulk messages in less time

Cons

  • imgA bit technical and suitable for large enterprises
  • imgExpensive option compared to others
  • imgBugs and issues with customer support

Pricing:

Bird does not charge you for WhatsApp. It only takes the Meta fees. The pricing varies with the location and the purpose of the message. In the US, it costs $0.0135 per conversation for authentication, $0.025 per conversation for marketing, and $0.004 per conversation for utility. Plus, there are charges for numbers.

6 Brevo

Brevo is a comprehensive marketing platform covering customers through WhatsApp messages, SMS, email, forms, the app pushes, etc. It also offers WhatsApp Business API to send bulk messages to customers.


whatsapp bulk message sender

It’s a BSP of the WhatsApp Business platform. Therefore, it can help businesses send broadcast messages and manage campaigns through the platform.

Businesses can create WhatsApp Business Accounts through the embedded signup process. Once ready, they can collect consent from customers through opt-in forms.

It has its own CRM to manage WhatsApp lists, campaigns, etc. It allows you to create segments of your contact list and do marketing effectively.

The best part is its automation. Businesses can automate messages and personalize them according to the customer. It can create automated workflows and send messages to customers according to their journey.

It is possible to send promotional messages, catalogs, updates, announcements, and other types of messages. Even if users have some questions about the business, it’s there to answer.

Pros

  • imgMessage customization with images, emojis, buttons, QR codes, etc.
  • imgUse up to 25 WhatsApp numbers on the same business account
  • imgExcellent CRM to manage contact lists and campaigns
  • imgNo limits on campaigns; send as many messages to as many users as you like
  • imgSign-up forms to build WhatsApp contact list

Cons

  • imgExpensive for the large customer base
  • imgLimited integration with tools and platforms

Pricing:

It’s a pay-as-you-go model. The cost of WhatsApp Business API is cheap or almost free. You have to pay for the messages you send. The pricing varies according to the location. The cost of sending 1000 WhatsApp messages for marketing in the US is $31.59.

7 360Dialog

360Dialog is a platform that focuses on WhatsApp Business API. It only offers WhatsApp solutions that allow it to stay focused and offer incredible features and comprehensive tools.


how to send bulk message on whatsapp

360Dialog is an official WhatsApp Business Solution Provider. It gives you direct access to WhatsApp Business API. You can do branded messages in bulk along with the green tick.

It offers WhatsApp newsletter software and marketing solutions. An ideal way to send messages in bulk for marketing purposes. Messages can be personalized according to the customers. It also manages opt-in and opt-out.

The notable feature of 360Dialog is that it offers full technical support so that you can launch WhatsApp marketing broadcasts. It gives you detailed WhatsApp newsletter campaign analytics to track KPIs. You get access to incredible tools like WhatsApp Newsletter funnel business analytics and WhatsApp Newsletter subscriber profiling tools.

It’s possible to automate WhatsApp messaging using 360Dialog API. It automates WhatsApp broadcasts and makes them easy and fast.

Pros

  • imgReliable API with 100% message delivery
  • imgEasy integration with CRM, chatbot, and other tools
  • imgOffers GDPR compliance and local servers
  • imgQuick customer support and problem investigation
  • imgSupports a list of 10,000 newsletter subscribers for bulk messages
  • imgConversion rate tracking for better ROI

Cons

  • imgLate response from customer support
  • imgDowntime issues

Pricing:

The pricing for WhatsApp business API starts from $15 and ends at $49. The prices for each conversation are as per Meta. It does not charge extra per conversation or message.

8 DoubleTick

DoubleTick is another platform specifically for WhatsApp business communication. With this, businesses can reach a massive number of customers in no time. They can create and manage bulk messaging campaigns and send bulk personalized messages to customers.


send bulk messages on whatsapp

It allows you to have your contact list and segment it on a criterion. It helps in targeting the right customers for better results.

The best thing about DoubleTick is the automation. It automatically engages with new leads, sends birthday wishes, and syncs leads to Google Sheets. It can also integrate with your business tools and CRM.

It’s great for businesses. It has a Team Inbox where teams can interact with customers and use their own numbers. You can also assign roles to control the permissions.

It also monitors the performance of bulk messages in real time. It gives details of the conversations opened, response time, pending replies, etc.

Pros

  • imgScheduled broadcasts to reach bulk customers at the right tim
  • imgIntegration with popular business tools
  • imgStreamlines the messages in one platform for the teams
  • imgSends custom catalogs to customers
  • imgIncredible automation features

Cons

  • imgCustomer support issues

Pricing:

The Starter plan costs $141.58 per month, and the Pro plan costs $217.8 per month. A custom plan is also available. There is no limit on the number of messages, conversations, and customers in these plans.

Part 3: How to Send Bulk Whatsapp Message? [Step-by-Step in 2 Ways]

1. How to Send Bulk Message on WhatsApp Business App?

It’s possible to send bulk message on WhatsApp Business without a Business API. For this, you can use WhatsApp Broadcast List. You can send bulk messages to up to 256 people.

It does not require opt-in, but the contact numbers must be saved on your device. It’s a good option for small businesses and startups.

Step 1: Open WhatsApp and go to Chats .

Step 2: Tap the three-dot icon and tap New Broadcast .


how to send bulk message on whatsapp

Step 3: Select the contacts to which you want to send the message.

Step 4: Click Create . Now, you can send messages to the selected recipients.

2. How to Send Mass WhatsApp Message Using WhatsApp Business API?

You can use EngageLab to send personalized mass WhatsApp messages using WhatsApp Business API. Here are the simple steps you need to follow.

Step 1: Sign up for an account at EngageLab and log in. And click WhatsApp on the Dashboard.

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Step 2: Before starting a WhatsApp campaign, you need to create a template for it and submit it for review. EngageLab offers multiple categories. Select one, enter the details, and click Continue .


how to send bulk whatsapp message

Step 3: It’s time to type the content for the message. You can add variables to make the message personalized. Add variables for name, location, and other things. Add media in the header if you want and add CTA, such as a button, if needed.


send bulk messages on whatsapp

Step 4: After all the details have been filled in and set up, click Create to submit. When the status of the template is changed to "Active" after the review, you can refer to the template when sending messages.


whatsapp business bulk message

Step 5: Now you can start your campaign. And monitor all chats with users in real time on the Conversation page.

Part 4: Benefits of Using WhatsApp Business API to Send Bulk Messages

Official Channel: WhatsApp Business API is the official way to send bulk messages. It’s provided by Meta, so it’s the safest method. It is legal and according to the terms of service and regulations. It has a dedicated feature called WhatsApp Broadcast to send bulk messages.

High Volume: With a WhatsApp Business API, you can target thousands of customers and send messages in bulk. It’s suitable for huge marketing campaigns and large enterprises.

High Delivery Rate: The delivery rate of WhatsApp broadcasts is high and can be around 95 to 99%. Most of your messages are successfully delivered.

Automation: Users can automate broadcast messages and schedule them for specific events and days. It automatically targets customers and sends messages for deals, announcements, birthday wishes, updates, etc.

Enhanced Customer Experience: WhatsApp messages are interactive. They can have attractive visuals, text, emojis, buttons, CTAs, etc. Users are more likely to interact. And when they see the green tick, they feel more confident about the business.

Detailed Analytics: You get detailed analytics when you use WhatsApp Business API. It gives you the data of delivered, opened, read, replied, and failed messages. It helps you improve the performance of the campaign.

Part 5: FAQs about WhatsApp Bulk Message Sender

Yes, WhatsApp bulk message sender is legal. It’s done through WhatsApp Business API. Make sure to follow WhatsApp terms of service, take consent before sending messages, and adhere to local laws and regulations.

2 Can I send 1000 messages at once in WhatsApp without adding contact?

Yes, you can send 1000 messages or more at once in WhatsApp without adding contacts. You need WhatsApp Business API for this purpose. You can use EngageLab and send as many messages as you like.

3 How to use WhatsApp bulk message sender extension?

You can download a reliable extension for Chrome. Then, upload the contact list, create a message template, and send the message. Keep in mind to use a reliable tool. Otherwise, it could lead to account bans and other issues. A better way is to use WhatsApp Business API with EngageLab.

Conclusion

Businesses need a WhatsApp bulk message sender to send broadcast messages to their customers. It’s the best way to ensure a high delivery rate, high engagement, and excellent returns. We have handpicked and shared the top 8 WhatsApp bulk message senders and discussed their features, pros & cons, and pricing to make your selection easier. If you want an enterprise WhatsApp solution, EngageLab is the perfect option. It’s the official BSP of Meta and offers high delivery rates, detailed analytics, and incredible features to make your campaign successful.

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